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Marketing, Design and Technology | CBRT January 2026

Marketing, Design and Technology — Adriel Rabello on adapting creative skills from Brazil to Canada's drone industry.

📅 2026-01-19 · 6:00 PM 📍 Platform Innovation Centre – East Annex, 407 9 Ave SE, Calgary, AB 🎙 Adriel Rabello
Marketing, Design and Technology | CBRT January 2026

To kick off 2026, Adriel explored the intersections of professional growth, cultural adaptation, and technical innovation — and how the skills built in Brazil translate directly into opportunity in Canada.

Key Themes

  • The Power of Adaptability: The “Brazilian capacity for adaptability” as a real-world advantage — from reading cultural cues to adapting communication styles.
  • Education as a Professional Bridge: How returning to school at SAIT opened unexpected doors through connections and scholarships.
  • Translating Technology for the Market: Acting as a “translator” between complex technical products and diverse industries.
  • Human-Centered Design: A three-step process — listen, create, deliver — to move from ideas to reality.
  • Networking without Intentions: The best connections are made when you’re genuinely interested in others’ stories.

About the speaker

Adriel Rabello

Marketing Specialist

Adriel Rabello journeyed from owning a creative agency in Brazil to working in Canada's drone industry at Aeryon/Area Analytics. His story demonstrates how Brazilian adaptability becomes a superpower in the Canadian market, and how returning to school at SAIT opened unexpected doors through connections and scholarships.

🤝

Not in tech? Come anyway!

And, like every CBRT event, the focus goes beyond the talk: networking is a central part of the evening. Come exchange experiences, meet other Brazilians, and strengthen our community in Calgary.

☕

Networking runs on snacks.

We've got you covered. Light bites and drinks to keep the evening going.

Tags: marketing design career adaptability

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